Search Engine Optimization
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine‘s “natural” or un-paid (“organic” or “algorithmic”) search results. In general,...
View ArticleRelationship with search engines
By 1997, search engines recognized that webmasters were making efforts to rank well in their search engines, and that some webmasters were even manipulating their rankings in search results by stuffing...
View ArticleGetting indexed
The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to...
View ArticlePreventing crawling
To avoid undesirable content in the search indexes, webmasters can instruct spiders not to crawl certain files or directories through the standard robots.txt file in the root directory of the domain....
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